SOCIAL MEDIA MARKETING (SMM)
Facebook Activities
• Facebook Features
• Page creation, Post Scheduling and Page Insights–
• Understanding Facebook Ad Structure – Campaign Setup – Audience – Targeting – How to Increase Likes, Shares and Followers – Facebook Pixel
Twitter Activities
• Profile Setup
• Tweet Campaign – Power of Twitter-Twitter Ads – Content, Targeting Tools & Measurement for reaching the audience – Twitter Analytics
LinkedIn Activities
• Company Page Setup – LinkedIn Ads-Audience – Targeting
• Lead Generation from LinkedIn Analytics
YouTube Activities
• YouTube Channel creation – Uploading videos
• Ads monetization-live stream – embed – hangouts
• Video marketing – Lead generation strategy